Today I saw the Chief Executive of Dyson, the world's leading manufacturer of vacuum cleaners, deliver a presentation about the company. He was very illuminating.
James Dyson, its founder, began the company sixteen years ago, having invented a brilliant system which allows for the separation of dust from air through the clever use of centrifugal forces in such a way that the traditional vacuum cleaner bag is no longer required. That means the cleaner never loses suction.
Dyson invented this system in a building at the bottom of his garden. He went through 5, 127 prototypes before finally getting it right.
He then tried to persuade the major makers of vacuum cleaners, including both Hoover and Electrolux, to buy the invention and take up the idea for their own. They refused, partly because they were making so much money from selling replacement bags that they thought the system would destroy their profitability. One senior Hoover executive, a Mr Rutter, later expressed his regret at not taking Dyson up on the offer, stating that they should have bought the idea simply so they could shelve it.
Dyson decided to manufacture the cleaner himself. His company now operates in 48 countries world-wide, sells between 5 and 7 million units every year and is the biggest brand in that industry.
In other words he's gone from crazy science bloke in a shed to world domination in under two decades. Mad inventor to global supremacy in 16 years.
I thought Batman was supposed to stop that sort of thing!!! Exactly what are paying that useless fucker for??
Back to work
4 days ago
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